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The Spanish Association of Cardboard Packaging Manufacturers (ASPACK) will gather packaging manufacturers, service providers and final customers on October, the 26th at the Third Edition of the Value Chain Forum of Cardboard Packaging.

The event will take place at the Hotel H10 Cubik in Barcelona and will be focused on new consumer trends that impact all types of industries and in which product packaging plays a leading role as an element that influences purchasing decisions.

The Third Edition of the Value Chain Cardboard Forum will begin with the presentation of the report prepared by the international consulting firm "Euromonitor" 'Top 10 global consumer trends in 2017' , by Ricard Balart, member of the Management Board of ASPACK and general director of the company "Gaez".

The conclusions of this report will be analyzed afterwards in a debate table with the participation of Santiago Olivares , responsible of Nestlé Engineering and Packaging Service Antonio Martín , Director of Quality and Technical Director at "Sanofi"; and Barbara Mendoza , Director of Loewe Perfume Operations.

The third part of the meeting will focus on the presentation of success stories : projects in which different service providers have partnered with their clients in order to meet the new needs of final consumers. Among the speakers on this panel will be Ángel Pérez , Director of Communication and Marketing of H"eidelberg", Miquel Olivé , Business Manager Labels & Packaging at "HP" and Jennifer Ruiz , Head of Production at "Troqueles Troqueles".

Last, the day will end with the reflection on the transformation of Spanish society in recent years and growing efforts to care for the environment . The person in charge of presenting these aspects will be Miguel Morán , Director of the Market Cardboard for Spain and Portugal in "APP". In his speech 'Tell me what packaging you use and I'll tell you who you are: new consumer habits and opportunities for the cardboard market' , will talk about innovative solutions that help companies to meet consumer demands, looking for recyclable and biodegradable products.

In this third edition, the Value Chain Forum for Cardboard Packaging has been renewed in order to become a much more participative and open meeting for both associates and non-partners of ASPACK.

Among its main objectives, in addition to analyzing the influence that the changes in consumer habits are having in the value chain of the cardboard packaging sector, is to show the interdependence between all the actors in the chain and learn from the experiences of each party. Thus, it will be a space in which the participating companies will no longer see themselves as competitors, to become allies working together for the future of the cardboard packaging sector.

If you are interested in registering online, you can do it here.

Source: Alimarket


 
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